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Product Bundles allow you to organize related subscription tiers into cohesive groups, enabling customers to easily upgrade or downgrade between tiers and presenting strategic upsell opportunities during checkout.
Product Bundles interface

What are Product Bundles?

Product Bundles are collections of related products that:
  • Share similar characteristics or serve the same use case
  • Represent different tiers or levels of the same service
  • Enable streamlined product management in your dashboard
  • Allow customers to self-service upgrade or downgrade between tiers

Key Benefits

Organized Structure

Logical grouping of related products with clear hierarchy

Enhanced Experience

Easy product comparison and simplified decision-making

Self-Service

Customers can upgrade or downgrade independently

Creating Product Bundles

Create and manage product bundles through the Creem dashboard:
  1. Navigate to Products > Bundles
  2. Click Create Bundle
  3. Select the products to include in the bundle
  4. Configure bundle options:
    • Self-Service Upgrades/Downgrades: Let customers manage their subscription tier independently
    • Checkout Upsells: Show upgrade options during the checkout flow
Product Bundle creation interface

Product Bundle settings showing upgrade options

Self-Service Upgrades

When enabled, customers can independently upgrade or downgrade between products in the bundle through the Customer Portal, without requiring support intervention:
Customer Portal upgrade view

Customer Portal showing available upgrade options

Self-service upgrades reduce support overhead and improve customer satisfaction by giving users control over their subscription tier.

Best Practices

Logical Grouping

  • Group products that naturally belong together
  • Use consistent naming conventions across tiers
  • Maintain clear relationships between products in the bundle

Value Proposition

  • Clearly differentiate features between tiers
  • Maintain logical price progression from lower to higher tiers
  • Highlight the unique benefits of each tier

Bundle Organization

  • Keep bundles focused and specific to a single product line
  • Avoid mixing unrelated products in the same bundle
  • Document bundle contents and tier differences clearly

Next Steps